MACL Presents: A talk by one of Canada’s most beloved children’s book writers

Once a year, the Master of Arts in Children’s Literature (MACL) Program at the University of British Columbia (UBC) hosts a colloquium with a respected speaker from the creative or scholarly side of children’s literature. On Thursday, January 26, 2012 from 4:30-5:30pm, beloved children's author Paulette Bourgeois will give her talk, entitled "The Inside Story of Franklin the Turtle: From Book to Brand" - on the subject of marketing and branding of her series as an example of what is happening in today’s children’s literature. The event will take place at UBC in the Dodson Room, Barber building. Admission is free; no registration required. Refreshments will be served.

Paulette Bourgeois is author of Franklin the Turtle series, and other award-winning picture books and non-fiction. Franklin is the best-selling picture book series in Canada and has had huge global success, with articles written about it just recently in the popular press.

To view the official flyer, click here.